A Freemium Model That Works

papathanasiou.org

If people are confused by the word burn. Should you change the name?

It seems less important now.

I get good SEO results, as it's one of the top choices for "ipad ebook creator" and similar search phrases, and people can just start using it w/o getting the CD/DVD burn analogy.

This is a good story that on one hand you need to actually sell your product but on the other than free samples and demonstrations are incredibly effective sales tools.

My only comment would be that it is always good to tweak and play with different angles, prices, and promotions. Different marketing channels react differently to different products at different prices. There is no one right way to do everything.

"My only comment would be that it is always good to tweak and play with different angles, prices, and promotions."

I agree. In fact, I'm working on ways of making the service totally free for authors, by generating supporting revenues elsewhere (ideally not through ads).

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