I'm curious about that, because everyone I know that has had to pay the Ticketmaster tax hates them. Many artists are vocal about their hate as well.
I assume there's a reason venues continue to use them exclusively, which makes me think Ticketmaster's grasp on the industry is fragile enough that it'll break once there's enough momentum behind an alternative.
Live Nation, the parent company of Ticketmaster, had operating income of $325M on $11.5B in revenue in 2019[1]. That’s less than 3% margin.
Most of the “Ticketmaster Tax” is going to the artist or venue, who get to offload any displeasure onto a convenient third party for a small fee.
[1] https://www.livenationentertainment.com/2020/02/live-nation-...