Google Ads: Charting a course towards a more privacy-first web

It's sad to me that a fair amount of the people actually doing the work at Google believe the company line on this stuff. I suspect because some of the work does hamper Google's ability to track. It just hampers Google less than other tracking companies. Thus, it's still a net gain.

People working on AMP, Manifest V3, and so on don't seem to understand how the leadership is playing them like chess pieces.

This is about as legitimate as a white paper from North Korea or Israel about now their nukes don't exist

The author of the post deserves an award for doublespeak. It's like Facebook's lawyers saying "user privacy hurts small businesses, therefore let us collect all your information".

I cringed on every third sentence in the Google post.

E.g. "People shouldn’t have to accept being tracked across the web in order to get the benefits of relevant advertising."

This sounded a lot like: "Chickens shouldn't have to accept lower-quality feed in order to get the benefits of a more efficient slaughterhouse."

I don't want the "benefits" of relevant advertising.

I hope Google's moves are too little too late to avoid regulation. We really need regulation.