Early on, we've conducted a handful of end-user interviews - knowledge workers, various industries, fluent with computers. We conducted a series of hour-long video calls, recorded them with permission to re-watch them later, and asked the questions like - how do you think about privacy? How do you think about the performance of faceID or similar? How do you think about biometrics and privacy? Will you be open to try a solution that uses your biometrics from an unknown vendor? Etc.
The result, somewhat surprisingly, boiled down to a few bullet points: 1. Performance- "If it works and I can log in, that's enough assurance." 2. Privacy and data - "Have an FAQ section or show in me onboarding that you don't sell my data for surveillance - that's good for me."
We've been prepared to answer the "SOC 2 Type2 -style" question regarding performance and data privacy, but no one really cared. What users did care about is "can I add this app to my account?" and other feature requests.