Clearly I arrive at this piece without the expectation of it defining the future-- I know better than to expect a pop tech piece to deliver to me a view of the future.
format: blatantly unoriginal
content: not persuasive, underdeveloped
effort: very low
value: very low
"The future of" is a very bold statement. The more cliche it becomes, the more I expect an author to actually outline, in a bold, cohesive, relatively comprehensive way, their theory.
Otherwise stop trying to tell people what the future will be-- it's a waste of time & attention.
Sure, the headline is catchy. The rest seems like the author was simply trying to reach a certain word count and claim their cheque.
--> "Future of" articles should read like a graduate academic paper-- give the future of technology the proper respect it deserves.
--> Or, they should be a policy paper.
Not a pop tech piece. Pop writers-- stop with the silliness-- stop appointing yourselves as definers of the future unless you expect folks like myself to come along and bring you back to reality.
____
Take this linked citation for example:
"Fast-forward to 2020 and the web isn’t getting any faster"
It's linked to an article by an individual who has an undergrad degree in psychology, a grad degree in IT, and is a design/UX-related employee. That's not the person I would go to for a technical, knowledgeable analysis of internet speed evolution.