The online experience is getting more and more centralized into fewer and fewer platforms. Additionally, more and more of the tasks we associate with "general purpose" computing devices are getting bundled up into locked-down app platforms or even into task-specific appliances. With the proliferation of 5G, I suspect we will start seeing a lot of these "appliances" come with their own, built-in-to-the-payment-model cellular modems. These platforms are increasingly hostile to freely running software from outside their locked-down ecosystems.
I guess the question I'm trying to ask is: How much will net neutrality matter if we're headed towards a world where all of the clients connecting to the net cannot freely run whatever software the users want?