Makes a lot of sense. I was a contract PM for a company which used Wordpress and off-shore devs to customise it and it was pretty painful. Couple of observations:

1. The Wordpress ecosystem is valuable because of the plugins. How do you envisage enabling such an ecosystem? 2. The beauty of React is with the components. An ideal end-state would be where a non-techie searches and find a React component they like (without having to go through Github) and they can add it to their WYSIWYG editor without even needing to speak to a dev

Wish you all the best