I've used Contentful, Strapi, Ghost, Wordpress, Webflow and Netlify CMS in the past so I think I might have a good perspective on this. I think all those tools fall short when you want to make a site with 90% standard components and then one or two interactive custom React components with some Framer motion effects.

I've played around a bit with this product and it looks like it does a good compromise between flexibility and ease of use. As I'm redesigning my company's site in the next weeks I think I'll give this a try