> The niche we choose was product companies from 20 to 200 people.
This is still pretty broad for it to be a niche IMO.
This is still pretty broad for it to be a niche IMO.
A niche is creating a product management tool targeted at SaaS companies building digital marketing tools.
People who need to communicate with one another because not everyone is on exactly the same page (employee may not have the full context, late arriving founder doesn't know everything yet), and that communication needs to be specific enough to start implementing something, but not so specific that other existing processes would be better suited (e.g. a pitch deck).
...or something like that!