I'm fairly certain this is due to the same reason it's easier for a chess player to recall 'real' chess positions rather than if you just placed pieces randomly. Causality makes it possible for us to "compress" memories into a small enough representation. Dreams usually don't follow the same kinds of rules.
I'm remembering a particularly vivid dream I had perhaps a month or two ago. I remember the settings it took place in, some of the characters, some of the story elements, though to call it a "story" is a bit of a stretch, just a rambling sequence of unconnected events. I often dream consciously, So I can remember actually wanting to pay attention to how cause and effect worked, but when I woke up, I couldn't recall how stuff managed to happen.
Without that thread running through everything, dream recall would seem to go very against how the brain normally works. Not that techniques can't help anyway.