http://www.onsidekick.com
For example: As an Alabama fan, I subscribe to TiderInsider because there´s a perception that the guys that post on that forum are really "in the know" -- so I pay to get access to that early intel, tips, credible (and not-so-credible) rumors, etc. from insiders with the program. Site doesnt look like much, but you can get info there days/weeks before it hits mainstream outlets like ESPN/SI.
2 Things I noticed right away:
1. The pictures in the slider are ugly. Over-compressed, full of artifacts, and in some cases distorted (resized incorrectly). If you're going to feature pictures, use pretty pictures.
2. The logo - you need a better one.
Cool idea. Not trying to be harsh, btw - just being blunt.