See, now, this is great stuff. How do you not hire this guy? A near-perfect example of the form:
* It's gorgeous
* It's simple
* It's precisely targeted and relevant
My only critique is that he didn't find a way to work Pocket into it; the story about his six-year-old sister using it is a winner.
Anyone want to put odds on how long Loren stays on the market? I give it a week. :)