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That is literally all I could think of when I read the name. If you are an outlier, then I guess I am, too. My immediate, uncensored first thought after reading the title of the post was "What asshole names their business after that guy?". It was kind of hard to even parse the rest of the post after that.

Thanks, we really do appreciate the feedback. We're gonna run some tests on this.

FYI It's spelled "Joe Arpaio" - Actually not the same name as the product here..

Thanks, we really appreciate the support.

And my sincere apologies for raining on your parade. Congrats again.