I'm glad you're considering this.
We're an organisation that builds and runs products (mostly in the open but with occasional confidential issues). We are a silver member with about a dozen developers but 3x as non-developers who need to participate on issues.
Although most issues are open, there are occasionally confidential issues that staff need to be able to view and comment on. The entire annual seat license is required for every member, to work on only a handful of tickets. It's very poor value for money.
For the devs the license is reasonable value for money (we use CI, git, docker repos etc).
But for the majority of staff, and therefore the whole org, value for money is very bad. The GitLab pricing model gives us no option.
It's made it a more difficult sell in the organisation. Boasting about dev features leaves a bad taste in the mouth when only the minority of seat licenses actually need to use them.