It seems this is the natural endgame, every refrigerator will come with an LCD screen on the front that advertises at you.
I just hope that my new fridge will continue to keep my food cold after I smash the screen with a hammer.
I just hope that my new fridge will continue to keep my food cold after I smash the screen with a hammer.
I complained to the manager and I've never been back. Sadly, part of me knows it's just a matter of time before other gas stations gets these new machines.
Let me get mildly intoxicated in relative peace, thank you.
Plus you're ignoring how privacy invasive most EVs are, especially Tesla. They track everything you do.
It's an industry problem at this point, and I really think some day we will have a mass terrorist disaster where some psychotic hacker group would hack all the badly secured cars everywhere, link into the CAN bus (because that is a GREAT idea for some braindead synergistic middle manager reasons) and cause run-away accelerations simultaneously everywhere on some clock script, killing millions and destroying trillions.
I'm 50/50 hoping someone makes a popular movie about that, to scare governments world wide to force cars to have a fucking no network mode and no connections to the CAN bus and terrified if it would inspire said teenage psychopaths to do so...
I'm so looking forward to home EV charging.
Regardless, it bothered me.
If they’re not tracking your demographic data yet, they’re trying to...
>Thanks to the computer vision technology built into every one of our displays, we can track metrics previously limited to online advertising. For example, impressions are the standard currency for online advertising, but they aren’t yet the norm in the DOOH industry and when they are provided they’re a rough estimate. Unlike most DOOH displays, Popspots displays only run content when consumers are physically present, which means there’s a direct relation between plays and impressions. Popspots displays also count the number of consumers present and whether they’re watching the advertisement on a second-by-second basis. Using this data, marketers can understand exactly how many consumers they’ve reached and assess the effectiveness of their creative.
https://getpopspots.com/blog/measuring-consumer-engagement-i...
No idea on the business model for the ad tablet system, but I could see a model where they pay an amount to the store on a monthly basis. Perhaps they would pay more if the store would turn over transaction data, or the transaction data and demographics would be traded as mutually beneficial.
They're very much not on the cutting edge of technology. I believe she said they didn't have email until ~2010. Store orders were submitted via fax to their distribution center.
In some ways they're saving money (only looking at mature options in the market and absolutely avoiding snake oil salesmen), but even an Excel based ordering system on a dialup connection would have been a major labor savings for 2000-2010 compared to faxes.
Munich Mathäser cinema already has this, there's an LCD screen embedded into the urinal.
That future is now, and has been for many years in NL. The logical next step is personalized ads based on the number plate.
It’s the obvious next step from existing paper ads, and I’m surprised that it has taken this long.
Filling up your car with gas? Fill your mind with ads while you do it!
Shell was doing that 30 years ago.
Hopefully the National Park Service can install some satellite base stations...
Not yet, but the state of WA has already sold ad space on their outdoor (camping/hiking permits and the like) web sites.
Your dystopian future is already here.
Regarding LCDs at urinals, I remember seeing those for the first time, maybe 10+ years ago in Las Vegas.
Remember, any moment of attention can be monetized through advertising - and therefore it should be. Any tine a person is thinking their own thoughts is a wasted opportunity.
Shell gas stations already do this where I live. There is an LCD panel with blaring audio above the pumps.
I no longer buy Shell gas.
Of course these glasses can be free: for the glasses to project other ads on those screens ;-)
https://en.wikipedia.org/wiki/Telescreen
out of https://en.wikipedia.org/wiki/Nineteen_Eighty-Four
by https://en.wikipedia.org/wiki/George_Orwell
Welcome to your future past... :-)
This exists. I've seen it in Las Vegas. There's also a video screen on the faucet, and in the mirror for when you wash your hands.
Filling up your car with gas? Fill your mind with ads while you do it!
I've also seen this. Also in Las Vegas. I remember that Cheddar provided the content.
This would tempt me to aim very high...
That happened once, I haven't flown with them since. I don't look forward for the day when I will no longer have that option.
Paper ads at the urinal are already common in some countries, because advertisers know that you have no choice but to look straight ahead. Now that you mention it, it is surprising that LCDs haven't been installed yet.
This exists in the United States. Good thing EVs don't have this problem.
Hmm, the plot of Brazil becomes every day more realistic. Ah, what times were living!
Child's crayon drawing + magnet = problem solved.