Agreed, having Google pay the media seems like it would only make the incentives even more slanted towards encouraging clickbait and "stealing" content. I am not sure what the solution is but it is not this.
I actually like that. A extra 10£/$/€ a month isn't that much and would be quite a lot for news organisations.
The issue is how to split the money. I'd want to only support investigative journalism, but that's a hard thing to define or measure...