People are more than the company they work for. Be careful not to be reductionist by judging them too much on it.
People heard the meme a lot, so they think it has weight without actually having thought about it. Encouraging people to reveal this about themselves, with pride no less, is the singular useful property GL has.
So by this calculus, all guilt, blame and responsibility is just waved away. They're only following orders, all the way to the top, where management are simply rationally trying to maximize revenue for stockholders, who also have no liability.
Using the Greysteil Graywashing System™, any crime may be committed and no one is ever held responsible!
Maybe someone sees it as an opportunity to learn from the talent around them, or enjoys the small piece that they’re working on.
But not everyone in a company that is less than favorable with a given population should be judged equally.