> not just the enterprises that employ low/no skill labor or their consumers.

Why would any company ever employ anyone in the close-to-minimum-wage bracket? Amazon gets flack for employment, and Google gets none. Only one of those two has made room for any significant number of close-to-minimum-wage workers.

This is a massively perverse incentive that prioritises how rich people feel about themselves over how people without much actually live. IMHO, that's about as close to a working definition of evil as I can muster.

Semi-related: this is also why basic income will never work. Basic income will be seen, inevitably, as subsidising rich companies, which will lead to it being killed off.