Ask HN: How to earn backlinks to improve SEO

11 points·r-arvind··5 comments

I am a technical person and not too familiar with stuff like marketing, outreach etc. How can I earn backlinks to my website to improve it's ranking

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We get the most backlinks to our site when we create an interesting technical post (example: https://resources.fabric.inc/blog/ecommerce-data-model) and share it on HackerNews and subreddits. For instance, that post I shared as an example hit the first page of HackerNews (https://news.ycombinator.com/item?id=25353148) and our backlink profile went from 100 to 218 backlinks in a matter of days. (We are a new site.)

Another good tactic is to find newsletters that cover the type of content you are creating, reach out to them, and say that you created something that might be good for their newsletter. To do this, I recommend using Google to find popular newsletters on substack and revue. Do a search like such as...site:substack.com [your content topic]. Contact the editors. Getting good content out their is the best way to build backlinks IMO.

Wow, thanks for the help! I'll try these techniques out and see if it helps.

My pleasure. Cooperpress.com has an awesome suite of newsletters, too, and their editors are pretty responsive. However, they only cover technical content related to webops.

Maybe don’t worry too much. Create good content then share it. You can get seo traffic that way (plus natural traffic from the links you share)

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