The lawn mower eyetracking pattern for scanning comparison tables
nngroup.com
nngroup.com
But I thought it came from some form of writing that alternates left to right and vice versa.
https://codepen.io/pouretrebelle/pen/pvOxvv
(you may need to reload if the text isn't justified properly)
I'm super again horizontal scrolling, but I'm not convinced that this is an argument against it.
Could be it doesn't work as well; while obviously eyes can move in n all directions, it's possible long left-right sweeps with small up-down adjustments are more natural/comfortable than swapping the axes.
Certainly horizontal scanning seems to be more a common activity generally, so it would make sense for it to be favored.