Design must be subservient to usability. It was painful for me to scroll, so much so that I gave up. It may have been acceptable on a wide desktop, but his article was so janky on my 2020 iPad that I had to stop reading.
I really really like this quote. Did you come up with this? Hits the nail right on the head, and is actually a key to helping developers better understand how to design effectively. Namely, to come at design from the perspective of an interface as an 'information architecture'. And how this is key to making design easy and more understandable for a engineering oriented mind.
I wrote a short article about this here: https://simpleprogrammer.com/information-architecture-develo....
Not OP, but it seems related to 'form follows function' [0]. Incidentally, my favourite graphic design rule is 'communicate don't decorate'.
Is another fantastic one.
I'm really getting into the idea that design is basically all about guidance. Mapping a goal-worthy journey for the user. Which is why we use words like 'journey' and 'story' often when describing UX issues.
Thanks for the comment and the link! Very enlightening.
Maintaining this perspective of what designers are in function will probably lead to better designers (via the form of their work) overall.