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It's a wordpress installation containing news for Virginia in the US. No one outside this area is the target market.

Which means they can safely ignore GDPR. But they're not, they're blocking visitors. That's an incoherent response: if they need to pay attention to GDPR blocking doesn't protect them, and if they don't need to pay attention to GDPR blocking visitors just deprives them of page views.

> Which means they can safely ignore GDPR.

Strictly speaking, this depends on if and how they track visitors.

In practice, though, they can ignore the GDPR because they won't get into any trouble.

> if they need to pay attention to GDPR blocking doesn't protect them

Could you explain why? I thought that GDPR was applicable only to residents of the EU, and blocking them was a “good enough” way used by websites who do intensive personalized data tracking to avoid having to follow it.

I don't personally approve of this way, but fail to understand why it's supposedly ineffective.

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