You’re mixing up Safari and WebKit. This gives a misleading impression. Safari is Apple’s web browser. WebKit is Apple’s rendering engine. There’s much more to a browser than its rendering engine. Apple requires browsers to use WebKit, not Safari. Everything else – add-ons, syncing, UI, homepage, etc. – can be completely custom.
I’d be pretty pissed off if I were a developer working on a browser for iOS and everybody treated all of my hard work as if it were nothing. Alternative browsers aren’t just reskinned Safari. They are entire applications of their own.