I'm not sure the title implies that. Performant raytracing on SNES hardware would be (to my understanding) pure magic - SNES modes may have been good, but none of them were that good. Just reimplementing raytracing in software on a SNES would also not really be that interesting technically. It can already do any kind of calculation, if slowly.
Expansion cards are established ways to improve the SNES's hardware capabilities, as many cartridges did, especially toward the end of the console's lifetime. It's not dishonest to describe using one as doing something "on the SNES" - especially when part of the writeup is about technical challenges interfacing the expansion chip with the actual console.