It is not an accident that they hid Process Explorer after the exploit. They closed it before minimizing everything else intentionally. If you do not believe me follow the mouse pointer. The screencaster moved toward bringing Process Explorer top-level at 0:56 then realized it would show the entire thing and restored Chrome on top of it instead. With that in mind it is obvious that they do not want you to see what changed when it ran so instead we have to work with what is visible:
Process Explorer before: http://i.imgur.com/e31Rb.png
Process Explorer after: http://i.imgur.com/JfPTY.png
First item of interest is that Chrome shot up to over 400 MB of memory used which indicates that Flash is almost certainly involved.
Second, observe how long it takes for Calculator to start. Again, consistent with Flash being involved and Chrome delay-loading it.
Third, there are scroll bars on the tab. Big ones. This says there is an invisible item on the page taking up a lot of space which again points to Flash. I saved the exact same content to a file and look how small I can go without scroll bars: http://i.imgur.com/R0eqk.png
Fourth, flip back side by side through each photo and notice what disappears. The Windows search indexer disappears between screenshot A and B and this is what Vupen is intentionally covering up. You can still observe it indirectly based on the rows and colors at right. It is my understanding that the child processes of SearchIndexer.exe run at all times and not as some kind of cron but I do not use Windows so please correct me if I am wrong. At any rate they do disappear between A and B.
It would be very intelligent of them to blog post this as a Chrome sandbox bust (which is sort of newsworthy) and gain that link bait attention but, privately, use the exploit as the Flash and Windows vulnerability it most likely is.