Personally I think expecting stock price to always increase is horrible these days.
Regardless, the opportunity for profit is why people purchase public shares of a company. Profit can only be made by an increase in share price (assuming no splits) or dividend payout (i think).
EDIT: realized there are many other ways to make money (sell short, derivatives based on price volatility, etc) but i think my point is still valid that the shareholders of a company want growth in share price or they'll invest their money elsewhere.
http://www.youtube.com/watch?v=F-QA2rkpBSY
The world is mostly logistic curves, but the ponzi needs us to all believe in exponential curves.A logistic curve is basically an S-shaped curve, also known as a sigmoid.