I started my first company last year, and it crashed & died in 5 months. The point of failure was when I burnt out and ran out of money in month 5.

Looking back, the venture was doomed from the beginning. I think it was due to a lack of structure:

* No daily routines to take care of my physical & mental health (working 0-16 hrs a day on 3 coffees is not good haha)

* No systems in place to socialize (sometimes I'd go weeks without talking to friends)

* No clear weekly/monthly goals. I would operate on 1-2 day sprints and constantly change the product roadmap & distribution strategy

* No clear distribution strategy. I kind of just did whatever came to mind

* No focus on generating income. I wanted to build cool shit that impressed people > building something of value and asking people for money in return

That period of my life was pretty dark and depressing, but a period I'm glad I went through. In the end I learned how to code (which has 2x'd my income potential) and I learned a ton about product & business.

I'm going to go for it again, and when I do I plan on putting a much bigger emphasis on taking care of my physical & mental health, as well committing to 1-2 month plans (instead of changing plans every 1-2 days)