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> Why does it feel like no other software company has these sort of branding issues?

Ha, I was thinking this the other day as I was looking at Google Wallet / Google Pay / Android Pay and all the various permutations it has been through.

Play store hasn't been renamed in a while, though. I guess its next.

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Well, Play Music is already gone at least

https://play.google.com/store/apps/theme/promotion_gpm_shutd...

> The Music store on Google Play is no longer available.

> To continue listening to your Play Music library, transfer your library to YouTube Music

You can still Play Books though?

Every once in a while I accidentally still call it Market. Somehow I found that to be such a great name that it stuck.

It really was a good name. Take anyone off the street from the (recent-ish) past and ask them what a 'play store' is. At least the word 'Market' makes a little bit more sense.

Who goes to the store to buy some extra 'play?'

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