It does not try to tame the existing firehose, but instead gives a new stream that is limited to only to trustworthy journalists who are bound by our editorial policy (https://www.forthapp.com/docs/policy.html), and with substantive updates.
We know people go to Twitter/Facebook/Instagram/etc to read news because of the convenience, even if it can be riddled with misinformation or just low quality information (i.e. "7 celebrities without makeup!"). We're taking that convenience and backing it up with journalistic integrity.