Plus there's the brouhaha about Electron apps.
I for one really wouldn't mind if Apple would build a native app to replace Electron apps, e.g. a chat app that works as a good client for (what I have open right now in Rambox) Discord, FB Messenger, Whatsapp and multiple Slack channels. Or their own Spotify client. Or a big update to XCode so it can use language servers for VS Code and it's viable to use for (what I do right now) Typescript, PHP and Go development.
They have more than enough money to invest in dozens of development teams or startups to push out new native apps.
One day I'll switch away from Chrome in favor of Safari as well. Maybe.
(I am taking recommendations for native alternatives to apps)