With facebook they could know about you EVEN when you are not into facefook.
You know , they make people tag their photos with the names on it, with face detection. So the tree letter agencies (NSA..) have registering of events they previously did not have access to: Your friends weeding photos tells them you were there. They do not have to ask anymore. They know everything about anyone with redundancy(multiple people making photos). You are your friends spy.
Once you tag your photos you do their work, instead of having to analyze 5 million pixels x 4 bytes = 20MBytes of data per photo, you reduce it to a 20Bytes name they can plot on a link graph with 1 million more with minimum effort.
Can you tag photos of people who are not members of Facebook?
Also, all of everyone's information is now available from a single broker. With law-enforcement API's that (I'm assuming) FB provides, it's possible to track thousands of people in real-time for months without leaving the room or investing in lots of equipment. So it's not just that surveillance is "easier" but that it's now accessible to lots of people who couldn't do it before.
Centralization and acceptability of personal information being public are the two main problems.