I don't think that game developers/media companies/etc care about the two things that you have mentioned. All they want is un-crackable DRM.
Video/music DRM wouldn't (couldn't?) change from what it is now: the plaintext bits have to be surfaced to the user at some level (so that it can be displayed/played), so they can simply be ripped at that point.
I'm having trouble thinking of cases where iO gives you any actual guarantees that matter, because of this property.