Regarding the rest of the video, his claim of "masks have no effect" seems to be easily demonstrated as false from his experiments. Yes, some smoke does leak, but compare that to him exhaling without a mask. You would get a blast of vape smoke right in your face. The masks clearly filter some smoke and deflect the rest of the smoke away from where he's facing. While obviously not perfect, it looks like a clear improvement to me.
Finally, comparing smoke to covid-19 is disingenuous. You will almost never find individual virus particles floating around the air, they will instead be contained in water droplets which you exhale.
Is this the best we can do?
If it's legitimate KN95, it probably protects at least as good as a medical mask but probably not as good as a N95. This is because KN95s are not designed to form a complete seal so many folks will have some leakage around the edges. This is the reason that you see many systems 3d printing molded frames to improve the KN95 fit and decrease leakage.
By the way, I don't make or sell masks. I'm just interested in keeping people out of the hospital and my friends/family safe.