A quick search puts them at 6.9 billion rides in 2019, so profitability should come with a $2/ride increase.
I think their current rates are a lot, so their current rates plus $2 are also a lot, but I think most riders would tolerate it.
I think their current rates are a lot, so their current rates plus $2 are also a lot, but I think most riders would tolerate it.
I don't know where the equilibrium point is, I just know it's higher than what Uber is charging. My extremely hand-wavy guess is rides would need to cost around 50% more.
There's your problem. I think you need to go and research and see how much an employee costs to the employer in CA. In terms of taxes, overhead, accounting, insurance, and everything else CA demands.