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This is amazing. I wonder how they combine the beginner stuff though. Also, captchas have the benefit of being adopted by lots of websites, while this is a standalone destination. They may not get 10 million active users, but if they do, it will be because so many people want to learn a language. How will they market the site?

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As a free way to learn a language, I guess.

Sure, but the economics of the marketing are not the same. Websites needed captchas, so it made sense. They saw other websites using them, and the link to the recaptcha was embedded. Are they going to embed language learning modules in language learning programs?

You shouldn't compare it to reCAPTCHA just because it's made by the same guy...

I agree with your point, yet as the parent points out. The uptake will be less, it has to be. Websites and people learning languages are vastly different size wise.

I also think the numbers he quoted about buying learning material are a little off. Purely because they are quoting numbers which cover a broad range of media. Whereas duolingo is the web and maybe mobile apps.

I personally think the market is huge, I just felt the numbers were sexed up for effect.

The "avg" of user sentences to create a better version sounds very exciting from a tech point of view.

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