(with featured such as automated denial of maintenance requests, and the immediate investment of security deposits into long term CDs)
My rationale is that's it's the same type of logic I see with highly paid desk jockeys complaining about the gruff they from their grunts that make about 1/6 what they do. Or complain that they can't find people to work for 30-40k gross with mandatory ot out off cities where the cost of living for a family of three is at least triple that with amazing health insurance.
It's the they got theirs and those who didn't are obviously deadbeat junkies -- not deserving of: wages that would allow them to live reasonably close to their jobs, or have kids, or hobbies, or fun, or healthcare -- mentality.
I've seen it a few times, but one case really stands out–A few years ago my apartment building went under a new management company. The system they used automatically applied a one month's rent "move in fee" when they created our account, despite the fact that I'd lived there for three years. I told them to remove it, but it took them so long to do it that the system had automatically applied a late fee. Then the late fee started automatically compounding on some kind of schedule, so the management company was always like $25 behind trying to fix it. This went on for months. A total farce.
The gross thing is that I'm sure they're now selling a profile on me, which I cannot access, that makes it look like I'm a super delinquent renter with months of unpaid late fees.
"Rentify" alone could be AirBNB, but it could also be Rent-a-Center. The right tagline would remove the ambiguity.
1. Text on "START NOW FOR FREE" CTA isn't fitting in its container
2. I'd remove the "Q. " bit of the FAQ headers
3. Would also remove the "Screenshots" header
4. Log in button disappears on narrow viewport