The very first thing in the article is a comparison of Waterfall and Agile but it is labelled "Software Engineering" and "Machine Learning"?!
Like, I am so confused. Is the implication that AI researches invented Agile or something? Literally everybody does (or pretends to do) some kind of Agile these days. And I don't mean this in a "my enlightened startup does software dev like this" way, big corporations have the actual job title SCRUM master for years now. I did mom-and-pop store Wordpress projects with "machine learning methods" apparently - nice!
After wording this out I brought myself to read the whole article, and, well, it is a marketing piece for their productivity tool Comet which solves all the problem you have by building AI, which does not have "The provable correctness of software engineering" (I wish software would be provably correct :| ).