Reminds me of the joke "a man was selling books on the corner entitled 'how to become a millionaire'. Naturally, I bought one—turns out the trick is to sell a million books for a dollar."
Not everyone who teaches can sell. Not everyone who sells can build.
I can read a detailed step by step guide by a guru who spells out exactly how he made his billions, but that doesn't mean I can execute it.
My shared account is just me sharing my learnings. I have already shared most of it in public. The ebook is me practicing what I preach -- that everything can be monetized if you just apply some effort.
Check out my tweets to see exactly what I am talking about.