Don’t they already have competing products, via their prior acquisition of Beats?
Perhaps they'll be saying they do something better than those suppliers now and want to distance themselves
The rumor is Apple is going to release an over the ear headphones version of airpods under their own brand to sell alongside the beats stuff.
That's really interesting. I can't use in-ear anything anymore, and I'd really like to try their over-the-ear stuff if they end up more like Airpods quality than Beats quality.
This has to be the first time I've ever seen it suggested that beats are lower quality than airpods. What are you basing that on?