There are two reasons for the US/CAN difference.
One is sometimes english/french or english/spanish manuals. These days though, most manuals are on CD, with tiny 20 language install manuals... so that differentiation is gone.
What I find often happening, is that each large store, BestBuy/Walmart/whatever asks for, and receives, unique model numbers so you cannot price match easily.
There are still models which are generic, but those are used by smaller corps, which cannot negotiate en-masse, and therefore are unable to shrug of price-matching.
Stuff like this burns me up. "We price match!", then "Quick Bob, get on the phone to LG! We want unique models for their product line!"