It also serves as a flag that allows people to identify you as having bought into the general set of practices which strive to change our culture to support trans and nonbinary gender ideology.
Even your reply highlights it. "It's about people." Notice the manner in which you _correct_ my rather anodyne words. The fault is that I did not frame the question as you would have me frame it, and looked at a part of the general phenomenon that is different from you think deserves to be centered on.
You are welcome to your ideology, in any event, and it would be a poor world indeed where one could not act to change the world in accordance with one's conscience.
You've made several substantial changes -- far beyond the scope of a clarification -- and now I'm reluctant to respond at all because who knows what it'll say next.
It is unfortunate that there is an excess of ideology around these issues. It hinders communication by confusing questions about the implementation of an ideology with hate-filled attacks on people.
It does not help the matter that similar attacks are real and exist. On the other hand, such confusion of concerns is a common goal of many who advance their ideologies, so there is a possibility some may deem this confusion desirable.
There are transgender people who want to access their human rights. Transgender people do not choose their gender identity.
While I am agree that there are human rights issues involved in the issues generally, I would say that is not specifically a human right to have others around you adopt this specific practice to support such a person as he, she, or they assert an identity.
I also think globo-corpo neoliberal is a bit redundant, no?
Friedman and Hayek were certainly not globo-corpo, considering that they believed in things like freedom of association, covenants, and other legal protections that work against the likes of Amazon or Wal-mart (who are primarily interested in undermining unions, using strategies to diminish worker cohesion like diversity quotas, and strategies to defang leftism like trans activism).
It is of course also a university-campus phenomenon (especially private universities) but those aren't really "corpo". For that matter, the Wikimedia Foundation is only "corpo" insofar as a 501(c)(3) is technically in fact a corporation — unlikely to be within the meaning of what you intended.
On that note, it is more prominent in the nonprofit sector, perhaps due to volunteers being more predisposed to activism in general. (Mozilla was a bellwether.)