Doesn't make this a great move, I still question it, but the original article didn't include any response from Boeing, and they are claiming something quite different.
[1] https://www.ainonline.com/aviation-news/air-transport/2020-0...
If that's the industry your in wouldn't it make sense to target you, even if you're not involved directly in purchasing decisions.
As you allude to, you’d think the ads need to land in front of the business and management types in warehouse and industrial spaces.
It feels like they can’t target precisely enough so they just kind of target certain keywords that is a very widely cast net.
It happened at my last company too. They were so proud of being a real company with an ad campaign and then I immediately saw their ads all the time. I was really expecting some level of precision.
Sounds like super normal? The track interest, not exact profession. So they know you're highly interested in the industry and its products, but not that you're building them yourself...
Not all ads use smart history / tracking.