I mean, I recall a lot of stories about throwing their weight around that were playing kind of dirty/hardball. But from the vantage point of 2020, with Theranos, Uber, Fyre, Dieselgate, Wirecard, the NSA and so on, I start to think, while they were ruthless competitors, were they particularly evil?
It just strikes me as pretty low on the "evil" scale compared to everything else that's been going on.
Do you remember the kids-for-cash scandal?
This is much easier to say in retrospect, of course, but it's truth nevertheless: ActiveX was never going to "win" the web because it was fundamentally tied to one CPU architecture. It wasn't close at all, for all the same reasons that MS never made a successful mobile device. Or that Flash failed. Some technologies are just dead ends, even if they seem popular for a while.
We still see the echos of it to this day as PC based gaming is confined to the closed platform of Microsoft DirectX as they managed to squeeze out and nearly kill off OpenGL. To this day no alternative has threatened this monopoly as Linux and OSX gaming has been utterly subdued by Windows and never took a foothold.
There's lots of 3D graphics in the majority of my Steam library that I can play on my MacBook.
There was no "slipup with ActiveX rollout" - it worked fine on a single CPU architecture and did what it was supposed to do. But it was never going to have adequate security to be widely used on the low-trust web, and i86 was never going to take over mobile. It was a technology dead end.
So you'd be fair to talk about how things felt in the 90s, but the current state of the world is not an "accident of history".
I’m a founder of a business. We’re of a reasonable size now and growing. The memory of fighting for every $1 early on really feels like yesterday. I doubt I’ll ever lose that feeling.
I’m not surprised at times when founder-led businesses go too far when they become extreme outliers (like Microsoft or Amazon). Even when I was in my teens and reading about Microsoft, the message was consistent: the fundamental problem was this guy didn’t appreciate he’d won. But now had the extreme resources to fight with the biggest “army” available. He ran Microsoft like he was going to fail and it was a scrappy startup just ripe to be crushed. The numbers get bigger and change, the fundamental drive, personality and (frankly) fear of failing, do not.
As I mentioned, I’m not condoning things, just sharing an observation.
Thankfully open standards like ECMAScript were adopted, but I never saw what MS was doing as being so sinister.
I would also argue that today we're much closer to a "GoogleInternet" than we ever were to a "MSInternet" in the 90s, yet we don't hear near as much uproar about that. (And we definitely should...)
Maybe I was too young at the time or not so much involved in Tech to really pay attention, but I think what happens today is worse.
I never saw that as Bill Gates being evil and more a very competitive and ruthless person, which is an important distinction to make.