Lucid lets shoppers customize cars like a video game character
techcrunch.com
techcrunch.com
I haven't seen any 3D configuration tools for cars, but I haven't been looking either. What other brands do it like this?
Which isn't to defend the site. I went in to it wanting to be excited by it, but found the experience to be poor.
Give me an option to put graphics, underglow, and a sweet body kit on my next car then I'll agree it's like a NFS game :)
I think the Lucid environment and models are much higher detail, but that's probably the reason why Genesis runs in the browser and Lucid is streamed as video. And the streaming makes the experience awful.
My guess for what happened is the team built a demo for fancy VR sales kiosks that run a 2080 Ti, and porting it to the web was an afterthought.
Given that the CEO is also the CTO, and the page is an important part of the sales process, I'd go as far as to consider it a minor red flag.
They should put underglow options behind the Kanomi code :)
You know if someone actually used the Konami code on a car builder for an easter egg like that it'd totally sway my purchasing decision even if it was just for fun.
I like Porsche's configurator alot more, and there's probably a handful other brands which do the same.
https://cc.porsche.com/icc/ccCall.do?rt=1599986692&screen=25...
I can I'd be impressed with the experience if it were rendering locally (on a 4k monitor with a 2070), but in its current state it is just not good.
Any sort of electric car won’t touch these cars’ pure economic advantage for probably a decade if not longer or ever.
I don’t really care how good the buying experience is. The best buying experience is the one that doesn’t charge me more than $10,000-15,000 for a reliable form of transportation.
Funny how we didn’t even know who Lucid was until this week. Then again, I don’t have to know who they are to know who they are: an off-brand Tesla knock-off.
Electric cars are cool but they aren’t the solution to the mistake of automobile-based suburban-style development.