How Google Will Win Airline Tickets

It is pretty clear, that when people are discussing places in gmail and chat etc. Google will be able to offer google-direct travel offerings pertaining to their discussions.

Further, they could offer full trip scheduling suite in which you could schedule multi-traveller trips where everyone's calendars are shared and you can see what dates best work, attache each separate ticket to each persons google checkout account/card yet have one person able to plan for the group.