Good luck to them, and I've bookmarked it to keep tabs on it in future, but that is an infuriating and in my opinion - very poor - choice of brand name.
They could brand it like "relatiVty" or "RELATIvTY", I guess.
Or maybe "relativTY" (relative, thank you [open source community])?
Either way, by searching for "relativity vr headset" you end up on the proper website. So the point is kind of moot in my opinion. People might remember it as the "correct" spelling and end up at the right place anyway.
But I don't understand why the name would be infuriating. Can you explain?
That's the issue. It's an awkward 4 syllables.
Perhaps I'm overreacting to one word there, but fury doesn't make for curious conversation.
Choosing names is Hard though, I appreciate.