> It is just a request. You can say No.

And when you do, they send their staff of high powered attorneys to shop for an amenable forum and file the SLAPP lawsuit that your org can't possibly afford to defend in a court you've never heard about with a nicely penned note of "Well, we tried to place nice! Now it's going to cost you." They then constructively work behind the scenes to freeze your org out of every future press event and make sure other companies they work with do the same - can't have any reporters not on a leash at these things, after all.

So you settle with changing the language and chilling your speech. America, land of the free.