Article makes the interesting point that studios are creating shows that become cult hits that don't flourish until they end up streaming on Netflix. At the same time, Netflix becomes increasingly dependent on those titles, as it's still unable to sustain only on its own original content.
I wonder if this also highlights some sort of long tail effect that used to be hyped back in the early '00s:
https://www.wired.com/2004/10/tail/