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Don’t disagree with any of that. But breaking the addiction is step one, no?

That's what nicotine treatment is for.

If someone has already broken the nicotine addiction, why would they need to smoke non-nicotine?

These things seem to have none of the benefits of cigarettes.

Part of what makes breaking the addiction so difficult is the habit of smoking + oral fixation, so this is meant to be used in conjunction with NRT