See, and I had the opposite opinion. I work with HPC all the time (computational biology) and have built (small) clusters. When I saw the price I thought — yep, that make sense for a novel (and core heavy) HPC node. It’s on the high end, but not an outrageous price. Normally with something so new, you never actually see a price (if you have to ask...).
Especially when you consider that this is a new HPC architecture, that’s not an unreasonable price. As others have mentioned, this is a SKU you’re buying to evaluate a significantly larger purchase.
There isn’t exactly a lot of pricing pressure on the processors. Top end HPC always has the biggest margins because this is a market where absolute speed tends to trump all other factors, including price. A better price comparison might be an IBM Power HPC node — another fairly novel architecture built for raw speed and HPC.
Plus, it is entirely possible that the cost difference of the node (compared to x86) is completely covered by the power savings. HPC is very power hungry. So a significant savings there could make up for an increased node cost.